S&S ANNOUNCES CCI REPRESENTATIVE TRAINING

 

LA CROSSE, WI (November 29, 2007) S&S® Cycle Inc. announces that CCI (Custom Chrome Incorporated) sales representatives have completed the S&S Distributor Training Course.

The S&S Distributor Training Course is designed to equip distributor representatives with important knowledge about Proven Performance® S&S components and engines.  This is part of the ongoing effort by S&S to ensure the best possible service and advice to end users of S&S performance equipment.  This course provides expert instruction to the attendees, helping them communicate the benefits of S&S products to their dealers.

S&S Sales Manager Kurt Peterson went to the CCI headquarters, located in Morgan Hill, California, and spent two days working with the CCI team. Aside from learning about the new S&S parts coming out, heavy discussions about emissions and, specifically the line of S&S EPA Certified Engines, took place.
 
“Both Holger Mohr and Frank Esposito attended training and were grateful for having me there,” said Kurt Peterson, S&S Sales Manager.  “They now see the importance of looking at the bigger picture when it comes to S&S components and their important role in a market that is not currently producing large volumes of complete engine sales.  I left there feeling more confident in their ability to dig deeper and work on ways to better communicate with their customers.”

At the end of the training, each attending representative is given two weeks to take and pass all four of the S&S Distance Learning courses to achieve their training validation. S&S offers expert training to their customer base, including dealers and distributors, as well as consumer training for v-twin enthusiasts.  S&S Dealers must pass a series of tests and attend training at the S&S facility to be certified at various levels.  Consumers can visit www.sscycle.com and click on ‘Find a Dealer’ to locate an authorized dealer.  The dealer locator will also display S&S dealers who are associated with CCI.

S&S Cycle has been a leading manufacturer of Proven Performance v-twin motorcycle components and engines for nearly 50 years. George Smith and Stanley Stankos founded the company in 1958 in Blue Island, Illinois. Shortly after the founding of S&S, George, and his wife Marjorie (whose maiden name was also Smith), bought out Stanley Stankos and Smith & Stankos became Smith & Smith (S&S). In 1969, S&S moved from Blue Island to Viola, Wisconsin and expanded to La Crosse, Wisconsin in 2004. This 3rd generation business supplies components and/or engines to several large custom OEs including: American Ironhorse, APC, Arlen Ness, Big Bear Choppers, Big Dog, Bourget Bike Works, Orange County Choppers, Saxon, Swift, & Victory (please see the S&S website for a complete listing located at www.sscycle.com
 

Copyright 2007 - S&S Cycle, Inc.